Guides by trade

Beauty salon guides: open, price, keep clients

Qualifications, premises, the price of a treatment, courses and packages, appointment reminders: these guides are written for beauty therapists opening or growing a salon, with worked examples and ready-to-use messages.

7 free guides, no sign-up · Updated

Guides for this trade

7 min

How to open a beauty salon in the UK: steps, licences, budget and checklist

Training, insurance, council licences, HMRC registration, premises, a worked budget and a checklist to open a beauty salon.

Updated

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7 min

How to price beauty treatments: the method, with a worked example

Treatment-room cost per hour, consumables, equipment payback, courses and packages: the method with a worked example.

Updated

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9 min

Beauty salon client retention: how to keep clients coming back

Rebooking in the room, treatment rhythms, packages, client cards and reminder emails for beauty salons.

Updated

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12 min

How to build a beauty salon website: what to include

Treatment menu, photos, online booking, local SEO: the website that keeps your salon’s diary full.

Updated

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12 min

How to get more Google reviews for a beauty salon

The right moment after the treatment, the QR code at reception, the next-day email and replies that give nothing away.

Updated

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8 min

Beauty salon, nail and lash Instagram post ideas: 35 ideas and captions

35 post ideas for beauty salons, nail techs, lash artists and spas, with captions and the rules on claims.

Updated

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8 min

Treatwell alternatives: options for UK and Irish salons

Treatwell’s UK commission, 5 alternatives (Fresha, Booksy, Square, Planity, Voxtya), a table and when to stay.

Updated

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